The Business of Law
An evening to step outside the practice of law and take a fresh look at the business behind it.
If you were starting a law firm today, would you build the one you have now?
An evening exploring what law firms can learn from successful businesses about growth, profitability, technology and delivering value to clients.
Join Wycane Advisory and experienced business leaders for a different conversation about the business of law, not the practice of law.
Event Programme
5.00pm | Welcome drinks and canapes |
5.30pm | The NZ Legal Market: What we're seeing |
5.40pm | Work Smarter |
5.55pm | Charge Smarter |
6.10pm | Run Smarter |
6.25pm | The Business Leaders' Table and Q&A |
7.00pm | Dinner for registered guests |
Welcome drinks and Seminar - No Charge
3 Course Dinner & Drinks - $175 per person
A Different Perspective on the Business of Law
Law firms are businesses, yet many continue to operate within structures, processes and pricing models established decades ago.
Other industries have transformed how they operate, using technology to improve productivity, rethinking how they employ people, finding new ways to price their services and focusing on the value they deliver to customers.
What can law firms learn from their experience?
This event brings together insights from more than 70 New Zealand law firms and 300 lawyers with the experience of business leaders from outside the legal profession.
The aim is simple: to challenge conventional thinking and explore how law firms can become more efficient, profitable and valuable to their clients.
1. Rethinking the Structure of a Law Firm
If you were building a firm from scratch today, how would you structure it? What people, roles, skills and systems would you need, and what would you do differently?
2. Making Technology Deliver a Commercial Return
How businesses use technology to reduce costs, increase capacity and improve profitability, without continually investing in expensive new systems.
3. Using AI to Improve Business Operations
Looking beyond legal research and drafting to explore how AI can improve administration, workflows, reporting, knowledge management and client service.
4. Understanding and Pricing the Value You Deliver
What law firms can learn from other professional services businesses about moving beyond hourly billing, demonstrating value to clients and pricing expertise and outcomes.
5. Applying Lessons from Successful Businesses
How experienced business leaders approach growth, profitability, people, technology and change, and what they would do differently if they were running a law firm.
The Evening's Discussions
The New Zealand Legal Market:
What We're Seeing
Five key insights from research involving more than 70 law firms and 300 lawyers. Where firms stand today, what partners and their people are experiencing, and the opportunities emerging across the profession.
Work Smarter:
Technology and AI
Practical ways to use existing technology and accessible AI platforms to reduce unnecessary work, improve efficiency and create capacity, without assuming the answer is another expensive legal technology platform.
Charge Smarter:
Value and Outcomes
How consulting and other professional services businesses are changing the way they price their expertise, and what law firms can learn about demonstrating value, improving margins and moving beyond time based billing.
Run Smarter:
The Business of Running a Law Firm
What successful businesses can teach law firms about operating structures, productivity, profitability and growth. A fresh perspective on where firms may be overlooking opportunities to improve performance.
The Business Leaders' Table
An interactive discussion with experienced business leaders from outside the legal profession.
Presented with real law firm scenarios, they will share how they would approach challenges involving people, technology, pricing, growth and profitability.
Continue the Conversation Over Dinner
Following the event, a limited number of guests will have the opportunity to join the speakers and business leaders for dinner.
An informal opportunity to explore the evening's discussions further, exchange ideas and connect with leaders from law and other industries.
Reserve Your Place
Designed for managing partners, equity partners, CEOs and senior law firm leaders.
Places are limited to encourage meaningful discussion.

